How Data is Driving the COVID-19 Era

By Cami Hernandez Merhar, Assistant Director, Mentoring Texas A&M Career Center

Now more than ever data is extremely important. We need it to make informed decisions about how we navigate this new COVID 19 world not only personally but professionally.

Although the circumstances we currently find ourselves in are dire, I find a little hope in what we’ve been able to accomplish through data collection and analysis.

One of my favorite examples is the US Health Weather Map, made public by the digital thermometer maker, Kinsa. Access to data they collect from their digital thermometers and the accompanying app allows us to see “Atypical Illness [which] refers to an unusual incidence of elevated flu-like illness levels” that can be caused by not only by COVID 19, but other factors such as “Increased healthcare seeking behavior in light of the COVID-19 pandemic” and “Seasonally abnormal cold/flu viruses circulating in particular communities.”

US Health Weather Map

As of March they have switched their way of collecting data to “reflect the cumulative amount of atypical illnesses we’ve observed since March 1 — previously this map reflected only new atypical illness, updated daily. As widespread social distancing measures take effect, feverish illness levels are dropping, and we feel this way of looking at the data gives a more accurate and comprehensive view of what’s happening.”

This give me great hope that the small acts we do like social distancing and improving our hygiene by increasing the frequency of hand washing is working to slow the spread of this illness. We must continue to physically distant ourselves in order to spare as many lives as we can.

But let’s switch gears to student career readiness.

In my small area of data and insight I know there has been a small surge of Texas A&M’s new automated resume feedback tool, Vmock. This data is still preliminary as we still have cross reference this to past data, but my hypothesis is as we move into a virtual space, students will naturally seek guidance with online tools in comparison to manual ones like phone calls. Number of Resumes uploaded to Vmock graphWe want to hear from you. How have you transitioned onto digital places and how are you quantifying the impact you’re having with your students during this new time? What brings you hope and happiness at times like this? Email us at mchmerhar@tamu.edu and let us know!

Predictive Analytics to Help Improve Student Career Readiness

By: Tracy Austin, Associate Director of Analytics and Initiatives, Clemson University Center for Career and Professional Development

Is your career services team looking to show added value to your institution? The Career Center at Texas A&M University is doing just that through a recently implemented data analysis project. Through predictive analytics, the Texas A&M team, seeks to improve student career readiness as well as show correlations between career center engagement and student performance.

Texas A&We wanted to make sure the decisions we make to select and use resources, develop programs, and create new initiatives are driven by data.M looks to open their data center in the summer of 2020 and is eager to begin analyzing & visualizing the data to inform Career Center programming. The Texas A&M Career Center Technology Team, who is heading this initiative states, “As we must serve a large population of students, we wanted to make sure the decisions we make to select and use resources, develop programs, and create new initiatives are driven by data.”

The Aggies are taking advantage of data already being collected by either the Career Center or other on-campus partners. Through this strategic collaboration, they plan to identify markers of institutional performance of students who utilized Career Center resources and compare that information to those students who had limited to no engagement. By digging deeper into career appointment and program data as well as First Destination Survey results, they will gain valuable insight on the specific ways successful students engaged with Career Center services and opportunities. Through this research, the team will not only be able to refine and develop new programs, but they will also be able to develop targeted marketing campaigns to communicate the value of specific services to students, employers, and other stakeholders.

Texas A&M will specifically utilize platforms like Symplicity and Tableau to assist with collecting, storing, and visualizing their raw data and customized reports. And while robust programs such as these certainly ease this process, institutions can still evaluate their own effectiveness through basic databases and strong institutional partnerships. As your career development team begins to plan for the upcoming academic year, consider leveraging data points that already exist within your department and university to begin showcasing the added value of your services.

Texas A&M Staff

 

Professional Development Scholarship Recipient: Ashley Rizzotto

SoACE 2019 was a very special experience for me, one that I may not have gotten the chance to enjoy if not for the professional development scholarship. This scholarship was valuable for me in many ways. As a member of a few different SoACE committees at the time of my application, it was exciting to know this was a possibility for me to meet all the fabulous people I had been collaborating with on the D&I and Social Media Committee. SoACE was the conference where I networked as a graduate student and those connections helped me land my first full time job.

Did you have any aha moments during your professional development experience? If so, what were they?

Lorraine Motel photo

If you ever get the pleasure of attending SoACE, do more than simply attending the conference sessions. My most memorable experience was volunteering at the Diversity & Inclusion mixer at the Lorraine Motel in Memphis, now a civil rights museum in honor of Dr. Martin Luther King Jr. It was a beautiful, harrowing, and immersive monument to all the progress that has occurred for civil rights in America and inspired everyone there to contribute to the non-stop work and advocacy still needed for us to build an equitable nation.

Being in this space amongst colleagues reminded me why it’s so valuable to be an educator and to continue pushing our peers and students to become engaged, global citizens.

What are some tangible takeaways from your professional development opportunity that you brought back to campus with you?

I particularly enjoyed attending the pre-conference session for Emerging Leaders as it was my first of many refreshing reminders of why I entered higher education and how I can clarify and enact the impact I want to contribute to my team and my university. I had the honor of presenting at the 5@5 Career Advising panel, marking my first ever presentation at the regional conference level which led to many great conversations about public speaking and professional development.

Additionally, I applied to this with hope that with would help me realign my values and goals as an emerging professional, and winning the New Professional Award was the cherry on top of an energy-filled, intellectual week. I gathered a lot of great information specifically for career exploration, online student engagement, and accessibility that I am excited to see incorporated as my department has begun to create virtual resources in screen-reader formats. SoACE has left me refreshed and ready to spearhead more positive change as an advocate for my students. This conference was incredibly valuable and memorable as I got the chance to build new relationships, engage in intellectual conversations, and gained clarity for my own career trajectory through reflection and support of my peers.

Ashley Rizzotto- new professional Award recipient

 

Find more information about SoACE Professional Development Scholarships here. Apply for a Professional Development Scholarship by February 28th, 2020.